Law 32: Play to People’s Fantasies Avoid telling people the ugly truth unless you are prepared to face the anger that will result. Life is harsh and distressing. If you can conjure up a fantasy or add romance to people’s lives, people will flock to you. Venice enjoyed a long period of prosperity and its … Read more
Law 26: Keep Your Hands Clean Folly consists not in committing Folly, but in being incapable of concealing it. All men make mistakes, but the wise conceal the blunders they have made, while fools make them public. Reputation more on what is hidden than on what is seen. If you can’t be good, be careful. … Read more
Law 24: Play the Perfect Courtier In this chapter, Greene persuades us to be the perfect courier. Of course, courts, king and couriers are antiquated terms, but the modern world is not without their equivalents. Since power exists, a hierarchy of power exists; the employee is the modern courier and the employer is the modern … Read more
Law 22: Use the Surrender Tactic: Transform Weakness into Power A man who had climbed upon a certain fig tree, was bending the boughs toward him and plucking the ripe fruit, which he then put into his mouth to destroy and gnaw with his hard teeth. The chestnut, seeing this, tossed its long branches and … Read more
Law 21: Play a Sucker To Catch a Sucker—Seem Dumber Than Your Mark You should always appear dumber than you are. Make others feel smarter than you, and they will never suspect that you have hidden motives. We find the idea that others are more intelligent than us intolerable. We justify it by either saying … Read more
Chapter 9: Immigration Some cultures might be better than others Globalization made it easier for people to explore other cultures, but also made it easier for people to be offended by their differences. The EU helped European countries transcend cultural differences between each other, and this model of tolerance attracted migrants from the Middle East … Read more
Law 19: Know Who You’re Dealing With – Do Not Offend the Wrong Person Some people are wolves in lambs’ clothing, don’t assume that everyone will react the same way to your strategies. When you meet a swordsman, draw your sword: Do not recite poetry to one who is not a poet. FROM A CH’AN … Read more
Law 18: Do Not Build Fortresses to Protect Yourself – Isolation is Dangerous Isolation will not protect you from the dangers of the world, but it will cut you off from valuable information. Make allies and circulate among friends, you are shielded from your enemies by the crowd. Transgression of the Law Ch’in Shih Huang … Read more
Influence by Robert Cialdini teaches us about the science of persuasion. The author himself spent his life studying the most common techniques that were used by salesmen and persuaders, and the six most pervasive strategies were presented in this book. The Six Laws of Persuasion Reciprocation People feel obliged to give back. When you offer … Read more
Law 15: Crush Your Enemies Totally Wu Chao was born in A.D 625. She was a beautiful young woman, and daughter of the duke. But she was competing with the harem of Emperor T’ai Tsung, who were all competing to be the emperor’s favorite. This made the palace of the emperor a dangerous place. But … Read more